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Early in her new book, Live Laugh Love: The Secret History of White Christian Women and the World They Made, historian Kristin Kobes Du Mez (author of Jesus and John Wayne: How White Evangelicals Corrupted a Faith and Fractured a Nation) gives us some context for her major history of the Christian trends that are now seeking to dominate the USA:
It was my effort to make sense of the experiences of Christian women that led me to this new account of American Christianity writ large, and ultimately, to a clearer understanding of the spiritual underpinnings of our current cultural and political landscape.
While Live Laugh Love complements Jesus and John Wayne, it presents a more complicated narrative. To trace the roots of modern Christian women’s culture, I needed to reach back to an earlier era, to the dynamic religious landscape of nineteenth-century America. I also needed to extend beyond evangelicalism to include mainline and charismatic Christianity, Mormonism, and “secular” philosophies of positive thinking. Women’s relationship to power is more complicated than men’s. Women exercise agency, but it is often circumscribed by the authority of the men in their lives. Like Jesus and John Wayne, however, this is a book about whiteness. Although women of color have participated in aspects of this consumer culture and at times have voiced astute critiques of it, the book describes a consumer marketplace that caters primarily to white women’s needs and desires.
Also like Jesus and John Wayne, this story ends in a dark place, as perhaps any history of the United States that runs up to the present must.
The research that gave rise to this book was full of twists and turns. Early on, I was surprised by the frequency with which twentieth-century Christian women quoted the wisdom of Hannah Whitall Smith. A nineteenth-century “holiness” preacher, Smith had popularized a more optimistic version of Christianity than the one I had heard preached from the pulpit of my church. In contrast to Calvinism’s depiction of the persistence of sin even in the lives of believers, Smith taught that a simple act of faith granted believers victory over sin and a profound sense of peace, well-being, and happiness. Despite the fact that Smith had written one of the best-selling religious books of her time, most histories of American Christianity mentioned her only in passing. Why was Smith everywhere in the sources, I wondered, and why had so many other Christian women repackaged her ideas more than half a century after her death?
Following footnotes and traveling to archives, I began to piece together a narrative almost entirely unfamiliar to me. My sources brought me to the court of Louis XVI and to the woods of upstate New York, to the Chinese mission field and along the Mormon Trail. When I ended up back on the terrain of twentieth-century evangelicalism, the familiar had become strange. By then, three interlocking strands had come into focus: Smith’s holiness evangelicalism, Mormonism, and the philosophy of New Thought.
Du Mez totally keeps her implied promise of tracing those "interlocking strands" right through to this very year, including the ways Pentecostal and charismatic Christianity, along with the religious publishing, marketing, and broadcasting enterprises and the phenomenon of multi-level marketing, became part of the mix.
Early in the book, Du Mez addresses her audience:
This book is for the men in the room. It is for readers who have never heard of Beverly Lewis or Rebecca St. James, for those who wouldn’t dream of buying a Thomas Kinkade print or waiting in line for a Magnolia cupcake. You have no idea what you’ve been missing. But this book is especially for the women. It is for girls who braided their hair like Laura Ingalls and tried to obey like Elisabeth Elliot. It is for women who made all the crafts and know all the songs. It is for those of us who were not pretty enough or sweet enough or white enough. It is for women who loved Beth Moore and for women who still love Beth Moore. It is for all of us.
As a white male who came to Christian faith as an adult, I'm among those who never heard of Beverly Lewis or Rebecca St. James. I was aware of the "prairie fiction" and "Amish romance" genres, of authors Janette Oke, Elisabeth Elliot, and Catherine Marshall, simply because I've worked in three different Christian bookstores, but I was completely unaware of the underlying influences and messages directed at women.
I was aware of Hannah Whitall Smith's book The Christian's Secret of a Happy Life, because it was on my Canadian charismatic relatives' bookshelf as well as on the shelves of those bookstores. It had been in print ever since it was published in 1875.
In this book, The Christian's Secret of a Happy Life, Smith identifies with "we Quakers," the faith of her family and young adulthood, although later she and her husband were baptized by the Baptists and became celebrities in the context of Atlantic-culture evangelicalism. (She eventually rejoined Quakers through Baltimore Yearly Meeting.) What I didn't realize until reading Live Laugh Love was how her book was appropriated for the purpose of creating a specific message to women: you must decide to be happy, whatever your outward circumstances; that's (more or less) the only control you have. Other parts of her spiritual heritage, particularly the freedom she insisted upon to preach as a woman, and her belief in universal salvation, were de-emphasized and forgotten.
Du Mez mentions the neglect of Smith in histories of American Christianity. (I just checked Peter W. Williams's 604-page America's Religions and found one tiny mention of her, misspelled, paired with David Updegraff as "Quakers with evangelical leanings..." in a list of those participating in an early stream of the Holiness movement. No mention of her book.) This lack of recognition reminded me of Agnes Sanford, whose central role in the healing-prayer movement of the twentieth century while almost invisible to the academic world, was documented in William de Arteaga's book Agnes Sanford and her Companions: The Assault on Cessationism and the Coming of the Charismatic Renewal. (See this post.)
But the main reason I'm referring to Du Mez's careful study of Hannah Whitall Smith's work is that it is just one example of how she treats her many sources and the ways they influenced each other to this day, including the role of women in the Christian networks that now seek to remake the USA into a theocracy.
I found insights, references, and connections to highlight on practically every page of this book. It took over my life these last few days. Du Mez's writing is intense ... sometimes I was struck deeply by the bondages imposed on women under Christian pretenses, sometimes I cheered the Christian resistance to those bondages, but I was never bored. If you have any interest in these themes and variations of faith, politics, and culture, I can't recommend this book highly enough.
Hoping I'm not stretching fair use to the breaking point, here's another excerpt, this time related to the book's name.
Two years after William James published The Varieties of Religious Experience, an Iowa woman named Bessie Anderson Stanley submitted a poem to a magazine contest asking readers to define “success.” The person who achieved success, Stanley wrote, was one who “has lived well, laughed often, and loved much.” The poem won the $250 cash prize, enough to pay off the mortgage on Stanley’s home. Reprinted in various anthologies, the poem entered the popular lexicon in condensed form. Over the years, one variant was mistakenly attributed to Ralph Waldo Emerson, an error popularized by advice columnists Ann Landers and her sister, Abby. By the dawn of the twenty-first century, few bothered to ask where the phrase gracing glittery tumblers, decorative throw pillows, and Hobby Lobby wall art had originated. In 2021, online retailer Wayfair stocked more than fifty-six thousand Live Laugh Love products, and DIY marketplace Etsy reported over one hundred thousand searches and listed more than eight thousand products carrying the words. ... But the phrase’s popularity was more than a décor trend associated with “basic” white women. Its ubiquitous appearance on wall stencils and household items was a result, in part, of the enduring popularity of mind-power—if the mind could shape reality, then visual reminders to think positive thoughts could produce positive transformations. Where there was a wish, there was a way....
Live Laugh Love is a book about love and fear, longing and greed, about Mary Kay makeup, Christian romance novels, Joyce Meyer Ministries, and Ballerina Farm. Its cast of characters includes true believers and charlatans, well-intentioned people and predators, and it is not always clear who is who. This is also a book about politics. White Christian women often claim to be apolitical; if you ask them, they will tell you that their lives revolve around faith and family, yet what they think about faith and family informs their views on education, taxation, welfare, economic inequality, immigration, law enforcement, and what it means to be American. Far from trivial, the products women consume influence how they see the world they live in and the world they hope to create. Ultimately, this is a book about power—about women’s power to define their own lives, men’s power over women, and the power women wield over one another. It is about discipleship and devotion, authority and submission, manipulation, cruelty, and control.
These excerpts and my comments are based on a digital galley proof obtained through Netgalley. I was made aware of the galley when I joined the Live Laugh Love Launch Team on Facebook. When the book is printed and made available in September, I may need to check and revise these quotations. However, what you've read so far accurately represents the author's promises to us readers, and the amazing work she has put into fulfilling them.
Lamorna Ash, author of Don't Forget We're Here Forever: A New Generation's Search for Religion, which I reviewed in this post, will speak at Westminster Quaker Meeting's meetinghouse on Saturday, June 20, 7 p.m. London time, in person and online. Theme: "Quakers and a new generation’s search for religion." Details here. (Thanks to Bunhill Fields Quaker Meeting's newsletter for the link.)
Elderchaplain Greg Morgan on Rosalie, her gratitude, and her quilt.
Pope Leo XIV and artificial intelligence: the encyclical. "...A religious imperative...." "...Counterbalancing alarm with hope...."
When I first heard this song as a teenager, I honestly didn't understand it but I couldn't stop listening.
#livelaughlovebook
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